Following the
success of diet-food delivery services, the health industry is catching on to
the popularity of subscription-box businesses that has led to the success of
brands like Birchbox.
Healthy subscription boxes provide customers with a monthly taste of the
trendiest options in luxe health snacks and workout gear. A handful of new box
brands including Healthy Surprise and Sprig launched
this year and deliver niche health products like vegan, gluten-free and organic
snacks to customers’ doorsteps. Think freeze-dried raspberries, date-flavored
protein bars and honey-and-rosemary-spiced almonds. “We are trying to give
people the experience of finding something new,” says Sprig co-founder Brent
Jenkins. “We wanted to become better eaters and know where our food was coming
from. We are trying to make a small shift in how people eat and we’ve created a
following of people trying to engage in this food revolution,"
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